Designed with Chloe Fisher, from her own wardrobe to ours. Denim at it's heart, linen for the days that move, and a first collection for the little ones.
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We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
You're on the waitlist!
We will notify you when the item becomes available.
"This collection is really an extension of my own wardrobe."
-Chloe Fisher
A FIRST FOR JAG
Our first collection for little ones. It was never a part of the plan. Chloe's children came along to an early fitting, and what began as a moment became a range of its own. Key pieces from the womenswear, cut small, in junior sizes 2 to 6 and baby 000 to 1.
Our world
JAG is designed to offer high-quality and easy-to-wear wardrobe staples under a modern lens that reflects the relaxed and laidback mood of a coastal Australian lifestyle.
We have four boutiques across Australia, with our flagship store at Bondi Beach. Discover all of our locations here.
JAG was born in 1972 on Chapel Street in Melbourne. Founded by Adele Palmer, her unique vision took denim innovation to the world, labelling JAG as the original Australian denim brand. In 1978, JAG became the first Australian jeans brand to launch in the US, which lead to the brand quickly securing a star-studded following including style icons Steve McQueen, Jackie Onassis, and Bianca and Mick Jagger.
We pride ourselves on our focus on responsible design and production, using natural fibers wherever possible, and incorporating certified fibers. Quality pieces that are made to last are part of our ethos. We work closely with our suppliers to create beautifully constructed, considered garments with a focus on longevity. Read more
@JAGAUSTRALIA